Excessive drinking is claiming more than double the number of lives than it did 20 years in the Westcountry according to a worrying new report.
The latest figures from the Office for National Statistics (ONS) paint a picture of an inexorable rise in alcohol related deaths, especially among people aged 75 where numbers are at their highest since records began.
In the Westcountry, the number of ,men dying from alcohol related causes has risen by just under 155% since 1991, while the number of women affected has increased by 74%.
Christine Little, head of operations at Plymouth based charity Harbour, which provides services for people dealing with alcohol and drug problems, said it was something which must be faced.
“Alcohol is an issue,” she said.
“It is not illegal, it can be freely bought and it is socially acceptable.
“But both the harm and the strength of alcohol is increasing. Some alcohol you can buy is cheaper than a chocolate bar.”