THE treasures of Babbacombe, St Marychurch and Plainmoor are being promoted in a new guide.
Babbacombe Bay BID has produced 25,000 copies of the information directory which businesses are giving out to customers.
They will also be making sure they are promoted to tourists visiting the area.
Paul Howard, general manager at Torbay Town Centres Company who administer the business improvement district, said: "We are arranging for the Babbacombe Bay Guide to be distributed far and wide across South Devon focusing on hotels, holiday parks and visitor information centres.
"If it proves as popular as the version produced for Paignton, we will probably need to order more before the end of the year."
The guide has been 14 months in the making since the area voted for a BID in December, 2012.
Arthur Christian, a steering group member, said: "It has taken a long time to get it to this stage and, of course, the odd business changing hands or moving made it quite a challenge to get it to the point we could confidently go to print but we are pleased with the result."
Even though they are too recently arrived to feature in the guide, Claire and Debbie of Claire's Cakes were pleased to get copies in time for their shop to open in Babbacombe Road in St Marychurch.
"We like the map and I am sure shoppers and visitors will find the information in the guide useful. It should help them find their way around the shops and attractions more easily — I hope they find us in the process."
More information can be found about the Babbacombe Bay BID and the local businesses using the online directory at www.babbacombe. torbaytowns.co.uk