THE shelves are stacked and the final touches made to the new Waitrose in Teignmouth, which opens its doors today.
Following a three-week fit out, the new branch in Lower Brook Street will be officially unveiled by Anne Marie Morris, MP for Newton Abbot.
She will join Waitrose Partner and former Co-op employee Joanne Gill, and branch manager Chris Reynard in welcoming the store's first customers.
Waitrose Teignmouth has also confirmed Rowcroft Hospice, Teignmouth RNLI Lifeboat and Alice Cross Community Centre are the first local causes to benefit from its Community Matters 'green token' scheme.
At the end of the month, £1,000 will be divided between the three charities according to the number of tokens received from customers.
Customers can nominate different charities each month, resulting in a total of £12,000 donated each year.
Mrs Morris said: "I'm confident Waitrose will make a positive contribution to the local community here in Teignmouth.
"As well as providing a boost to the local economy, the Community Matters 'green token' scheme will play an invaluable role in helping out charities in our area."
Chris Reynard, opening branch manager at Waitrose Teignmouth, added: "We can't wait to open the doors and greet our new customers.
"We'd like to thank everyone who has shown their support and given us a warm welcome in Teignmouth.
"We're committed to the town and looking forward to playing our part in attracting even more shoppers to the area."
Waitrose Teignmouth will be run by a team of around 130 staff, including the former Co-op employees and 70 new workers.