The recent dry and sunny weather has generated an increase in those looking for holidays according to tourism resource stayindevon.co.uk.
Numbers of those searching for a holiday in Devon are up 36 per cent when comparing figures from this April with last year, and with temperatures reaching up to 16 degrees this week, the South West based company is sure that this is only set to improve.
James Morris, Managing Director, said: “It’s fantastic to see a rise in those hoping to visit the county and we’re incredibly hopeful that things will only continue to improve. The extreme weather at the beginning of the year was a huge setback but we’re now proving that Devon is well and truly open for business as normal.”
The boost to the economy will be welcomed with open arms following the severe winter storms, which cost the Devon tourism industry an estimated £31 million in losses.
The reopening of the Dawlish train line at the beginning of the month was a major boost for both Devon and Cornwall, meaning that many were able to access the two counties again in time for the Easter holidays.
Stayindevon.co.uk has also seen an increase in last minute booking enquiries, which correlates with Visit England’s recent findings, suggesting that an approximate 3.4 million Brits are planning an Easter break for the coming bank holiday weekend.
In order to counteract the slow start to the year, stayindevon.co.uk has been running an Easter campaign which has received an overwhelming response, encouraging visitors to holiday in the area with a variety of egg related activities.
By partaking in an Easter egg hunt hosted on their website, those entering could win a £500 holidaycottages.co.uk voucher, with a runner up receiving a chocolate filled Easter hamper.